Design, Visualization & Photography
Design, Visualization & Photography
Dr. Shivaune Wright is a young, successful & passionate naturopathic doctor in the upper beaches on Toronto’s east side. With a unique, functional approach to health care and natural medicine, she wanted a new identity and website that would reflect her approach.
We worked on generating meaningful, simplified content for her website and I established a set of clear typographical hierarchies to organize the primarily text-based website. I proposed a series of warm, color-rich visual interludes to break up the home page and offer opportunities for Dr Wright’s knowledgeable, yet accessible, statements.
When the website was nearing completion, I tackled the logo and proposed several alternatives & variations. The simplest & boldest logo won over all the others and is tied seamlessly into the website and business cards, with built-in flexibility & multiple text layouts available.
Client: Dr. Shivaune Wright, Naturopathic Doctor
Role: Branding, Logo Design, Website Design & Development
Location: Toronto, Canada
Year: 2019-2020
Visit Live Site
I proposed a long-scroll primary home page that would contain almost all of the information needed for a prospective patient to understand Shivaune’s approach and methods. The site is built on Squarespace using a template which has been custom-coded.